Hello! I’m Seki, the store manager of the outdoor shop “FITTWO” in Ueno!
We are excited to announce that our store has started carrying “Cotopaxi”!
Among outdoor brands, Cotopaxi stands out with its vibrant colors and strong commitment to sustainability. Combining functionality with unique designs, Cotopaxi is perfect for both outdoor adventures and everyday use!
In this article, we will introduce the charm of Cotopaxi and some of its signature items!
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What is Cotopaxi?
Cotopaxi is an outdoor brand that was founded in the United States in 2014!
The name “Cotopaxi” comes from a stratovolcano in the Andes Mountains of Ecuador. This mountain is an important part of the local culture and is considered sacred by the indigenous Andean communities.
The founder, Davis Smith, spent his childhood in Latin America, where he witnessed extreme poverty firsthand. Wanting to create a business that could contribute to society, he launched Cotopaxi. Even today, a portion of the brand’s sales is donated to support communities in need worldwide.
Sustainable Manufacturing
One of Cotopaxi’s defining features is its commitment to eco-friendly and sustainable manufacturing. Some of their key initiatives include:
✔ Using leftover fabric that would otherwise be discarded
✔ Actively incorporating recycled materials
✔ Minimizing waste in the production process
These values are best represented in their flagship product line, the “Del Día” series.
Signature Product: The Del Día Series
The “Del Día” series is made using surplus fabric from factories, meaning every item is one-of-a-kind. Even within the same product line, each item has a unique color combination, allowing you to own a truly original bag!
One of the joys of Cotopaxi is the thrill of finding your favorite color combination.
Additionally, Cotopaxi’s signature bold and vibrant colors make their products stand out, whether you’re hiking, camping, or just walking around town.
Easy to Use for Everyday Wear
While Cotopaxi is known for its colorful designs, the brand also offers subtler, more neutral color options. Even those who prefer a more understated style can find everyday-use items that fit their wardrobe.
Functional backpacks and apparel from Cotopaxi can add an accent to simple outfits, making them easy to incorporate into daily fashion.
Conclusion
Cotopaxi is an outdoor brand that seamlessly blends sustainable manufacturing with unique design!
✅ Committed to environmental protection by using surplus materials
✅ The “Del Día” series offers one-of-a-kind colorways
✅ Functional for both outdoor adventures and city life
✅ Includes neutral color options for easy everyday wear
Cotopaxi is not just about functionality; it’s a brand with a meaningful story and philosophy. Find your favorite item and add some excitement to both your outdoor and daily life!
We plan to expand our selection in the future, so be sure to check it out!
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